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Key Account Manager - Tobacco Sector - FMCG

Michael Page
Walloon Brabant
Date de clôture
29 déc. 2023

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Achat / Vente, Account Manager, Business Development, Sales Manager
FMCG, FMCG - général
Type de contrat
Temps de travail
Temps plein
Niveau d'expérience
2 à 5 ans d'expérience

Détails de l'offre

The client is looking or a Key Account Manager to join his team in Waals Brabant.

Client Details

The client is a renowned and dynamic company with a rich heritage in the tobacco industry. Known for its commitment to quality and innovation, it has been a driving force in the market, blending tradition with modernity. With a legacy that spans decades, the company has consistently delivered exceptional products that resonate with consumers worldwide. Company's dedication to craftsmanship, sustainability, and a forward-thinking approach sets it apart as a leader in the ever-evolving tobacco landscape. Discover a world of premium tobacco experiences with the company, where tradition meets the future.


As KAM Belgium Tobacco, you don't just build customer relations; you will craft enduring partnerships that fuel success. Our team excels in the art of negotiation, skillfully weaving commercial agreements with major retail giants. Through a strategic trade marketing plan, you will elevate distribution channels, supercharge sales, and optimize margins with a precision that defines excellence. Our commitment? To not just meet but exceed the company's commercial targets. You will reshape the future of tobacco, where every negotiation is a step towards unparalleled achievement.

The KAM has a portfolio of +/- 15 major accounts (Petrol, food, tobacconists, wholesale).

  • Management of a portfolio of large customers
  • Negotiation and implementation of trade marketing campaigns within the customer universe in line with commercial priorities
  • Regular field visits through meetings with customers or store checks of the POS belonging to the customers.
  • Prepare and participate in tenders
  • Planograms management
  • Regular reports to upper management
  • Make sure our commercial agreements are correctly put in place on the field
  • Coordinate sales effort with team members and other departments
  • Collect and analyze all sales figures from the tobacco business in Belgium
  • Optimize performance at customer level over time

Main goals & outcomes:

  • Deliver volume, market share and profit targets
  • Achieve volume and profitability goals per customer and contribute to the achievement of business objectives;
  • Optimize partnerships year after year through in dept business analytics (product mix, marketing activities)
  • Optimize the market share at customer level
  • Develop and implement actions to compensate the variations
  • Know precisely the market on which large accounts are active
  • Achieve the defined objectives by using the levers at its disposal to adapt current actions
  • Enforce the framework contract
  • Ensure large account loyalty
  • Encourage the exchange of information between customers and internal teams


  • You have a Master Level (Economics or Business engineering) or equivalent experience.
  • You have minimum experience of 3 to 5 years in a similar function
  • You have a very good knowledge of and experience in sales, negotiations and business analysis
  • You are an entrepreneur, you take initiatives, you bring solutions. You are a 'DOER'.
  • You have an analytical mind. You like to analyse quantified results and turn them into concrete actions
  • You know how to manage your time efficiently and professionally
  • You have advanced skills in negotiations
  • You are a commercial who likes to negotiate and you know how to develop long-term relationships with clients. You are 'customer oriented'
  • You do not let yourself disassemble easily and know how to bring constructive solutions
  • You are curious and proactive
  • Languages : French and Dutch ; all other languages is an asset

Job Offer

They offer a long term contract containing a fix competitive salary with several fringe benefits (company car, mobile, laptop, meal vouchers, etc.) combined with a commission system in a meritocratic environment where we promote based on merit, hard work and results.


At the heart of our business are the thousands of people’s lives we change, the outstanding service we provide to our clients and candidates and the exciting opportunities within our offices all over the world.  We’re proud to set the standard in the recruitment profession – our specialist service with a personal touch is how we change lives for people through creating opportunity to reach potential.

As an employer looking to hire, or a candidate aiming to grow your career, Michael Page offers you a team who understand your market, backed by the resources and expertise of a global network.

We specialise in the following disciplines: Banking & Financial Services - Engineering & Manufacturing – Finance - Healthcare & Life Sciences - Human Resources - Information Technology - Interim Management - Procurement & Supply Chain - Sales & Marketing - Tax & Legal

Together with Page Personnel, Page Executive and Page Outsourcing, Michael Page is part of PageGroup.  We’re confident that our expertise will help you meet your recruitment or job search goals. Get in touch to find out more.

Nous trouver
02/290 97 26
Marsveldplein (Bastion Tower) 5

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