The Digital Marketing Specialist will play a pivotal role in developing, implementing, tracking, and optimizing our digital marketing efforts to achieve our business objectives.

Client Details

The client is a European leader in B2B e-commerce and they are actively looking for a new team member to join their amazing family. You will work closely with our digital marketing team !

Description

As digital marketer you will :

• Develop digital marketing strategies that align with business goals, target audience, and market trends.

• Oversee and execute multi-channel digital marketing campaigns, including but not limited to SEO, SEM, social media, email marketing, content marketing, and display advertising.

• Coordinate with content creators to develop engaging and relevant content for digital campaigns, ensuring consistency in brand messaging and tone across all platforms.

• Manage search engine optimization (SEO) efforts to improve organic search rankings and optimize search engine marketing (SEM) campaigns to maximize ROI.

• Monitor key performance indicators (KPIs) for all digital marketing efforts and provide regular performance reports, insights, and recommendations for optimization.

• Analyze user behavior on websites and landing pages, identify areas for improvement, and implement strategies to enhance conversion rates.

• Manage digital marketing budgets effectively, allocating resources for maximum impact and ROI.

• Stay up-to-date with digital marketing trends, tools, and best practices. Conduct market research to identify new opportunities and stay ahead of competition.

Profile

The successful Digital Marketer has the following profile :

• Bachelor's degree in Marketing, Business, or related field.
• Minimum of 2 years of hands-on experience in digital marketing.
• Proven track record of planning and executing successful digital marketing campaigns across various channels.
• In-depth understanding of SEO, SEM, social media platforms, email marketing, and content marketing strategies.
• Proficiency in using digital marketing tools and analytics platforms (e.g., Google Analytics, Google Ads, SEO tools, email marketing platforms).
• Strong analytical skills with the ability to interpret data, analyze results, and generate insights.
• Excellent written and verbal communication skills.
• Creative thinker with the ability to generate innovative marketing ideas.
• Strong project management skills and attention to detail.
• Self-motivated and proactive, with the ability to work independently and as part of a team.

Job Offer

We offer you the possibility to join a European leader on the market, a great place to work with an attractive salary package. Home office policy (3 days a week) is also provided.